Senior Partners
Feras Alhlou, President and Principal Consultant
Feras Alhlou is President of E-Nor, Inc. which he co-founded in 2003. Feras is passionate about improving his client’s ROI and led his organization to implement and launch successful Internet marketing and analytics strategies for E-Nor’s diversified client base, including Fortune 500 companies. Feras has an extensive background in the areas of online marketing consulting, search marketing, web analytics and marketing optimization. Under his leadership, E-Nor achieved qualifications as a Google Analytics Certified Partner (GACP), a Google AdWords Certified Partner, a Google Urchin Software Certified Partner and a Google Website Optimizer Certified Partner. Feras has traveled the globe educating businesses and Internet consultants on the subjects of search marketing, online marketing and web analytics. Feras is also a member the Web Analytics Association (WAA) and serves on the WAA Examination sub-committee. Feras is a blogger, a speaker at Digital Marketing and Analytics industry conferences, and his articles and posts are published on WebProNews and the official Google Analytics blog. In addition, Feras is a senior consultant, mentor and a coach in WSI, the #1 Internet Marketing Services Franchise, and serves on WSI's International Advisory Council. Prior to E-Nor, Feras was the Vice President of Professional Services for Syndeo Corporation, a next generation telecom application provider. Before Syndeo, Feras was the Director of Custom Solutions for Vicorp, overseeing software solution deployment, nationally and internationally. Feras received a Masters of Engineering Management degree from the University of South Florida and a Bachelor of Science degree in Electrical Engineering from the University of Tulsa.
Shiraz Asif, Vice President of Analytics
Shiraz Asif is the Vice President of Analytics for E-Nor, Inc and has an unwavering passion for successful projects and satisfied customers. He lives by the motto "Knowledge Talks. Wisdom Listens." Shiraz joined E-Nor in early 2004, bringing along with him a dynamic blend of experience in customer management, consulting and technology expertise. Shiraz has extensive background in the areas of project management, solutions architecture, and web analytics, specializing in advanced analytics implementations, report creation and automation, and data analysis. As one of E-Nor’s senior consultants, Shiraz advises companies throughout the world in the areas of web design, usability, technology, web strategy, online marketing and especially web analytics.
As the VP of Analytics, Shiraz has managed complex analytics implementations for Fortune 500 companies, overseeing the entire process ranging from defining measurable metrics to identifying actionable insights through to reporting delivery and automation. Shiraz has led successful analytics implementations, optimizations, analysis and training efforts for companies including Intuit and Blue Shield of California.
Prior to E-Nor, Shiraz was the Manager of Technical Support for Syndeo Corporation, a next generation telecom application provider. In this capacity, he was responsible for implementing and overseeing support to telecom carriers and Tier 1 Telcos.
Udi Poran, Vice President of Business Development
Udi Poran joined the E-Nor team in 2007, bringing with him 20 years of multifaceted experience in business development, analysis and consulting. Udi establishes long term strategic business relationships with E-Nor’s current and future clients, developing new business opportunities and delivering successful online solutions. As a senior analyst, Udi assesses client’s business needs, helps them define their goals and strategize online marketing initiatives, then translates them into effective, optimized solutions. Success is measured by employing web analytics and marketing optimization, tracking, measuring and improving marketing campaigns. Udi began his career as a software development engineer and systems analyst and later found his niche in business consulting. He works with clients of all sizes, from start-up companies to Fortune 500 corporations such as Bank of America, Capitol Records and Countrywide Home Loans.
Tina Petrigni, Senior Consultant & Director of Professional Services
As Senior Consultant and Director of Professional Services, Tina is responsible for day-to-day operations of E-Nor's Consulting Engagements & Professional Services, including Search Marketing, Web Analytics Implementations, Search Engine Optimization and Marketing Optimization projects. Tina strategizes integrated marketing campaigns for online and offline activities for clients and ensures performance indicators are defined, measured, analyzed and continuously optimized for client specific business and marketing objectives. E-Nor’s customer base consists of a diverse mix of clients from eCommerce to Lead Generation and Tina ensures E-Nor’s ongoing services deliver the latest best practices and industry standards, with a versatile and proactive approach. In addition, she trains clients on Google Analytics, Google AdWords, Yahoo, Bing, and other search marketing products and provides ongoing support for clients and third party vendors. Training programs are custom tailored to meet the specific requirements of each client and are performed online or in person. Tina joined the E-Nor team with an extensive professional services and consulting background working with Fortune 500 organizations in Asia, Europe, North and South America. She managed multi-million dollar projects in IT, IS, Telecom, VoIP, hardware and software implementations for technology companies and institutions of higher education. Tina received a Masters of Business Administration degree, from Southern New Hampshire University, in addition to a Bachelor of Science degree from the Whittemore School of Business & Economics, University of New Hampshire.
