E-Nor offers Google Analytics on-site training workshops. No travel hassles, we come to you!

Our Google Analytics Workshop explores how to effectively gather and evaluate a variety of data, reports, traffic volumes, and other valuable tools that will allow you to measure and compare results, make the right adjustments, and to accurately assess the effectiveness of your marketing strategies and tactics.

Contact us for details or to customize a training workshop at your facility!

Download this workshop's agenda

Day One: 9:00am - 4:30pm Google Analytics: Implementation & Setup Introduction Reports & Features Users, Accounts & Profiles Filters Goals Funnels Implementation Tips & Best Practices Campaign Tracking & Tagging Adwords Integration Search Engine Marketing & Keyword Analysis Case Studies + Clinic (audit live Google Analytics Accounts)

Day Two: 9:00am - 4:30pm

Google Analytics: Advanced Implementation & Marketing Optimization

• Event Tracking (Flash, Video, etc.)
• Advanced Filters
• Campaign Segmentation & Analysis
• Key Performance Indicators (KPIs)
  
  • Lead Generation
  • eCommerce
  • Content Sites
  • Web 2.0
• Reports & Dashboards
• Design Optimization
• Customization & Integration
• Testing: Google Website Optimizer (GWO)
• Case Studies + Clinic (audit live Google Analytics Accounts)

About the Presenter:

Feras Alhlou

Feras Alhlou is E-Nor's Senior Marketing / Analytics Consultant. He has been conducting Google Analytics training for over two years in the US, Canada, Europe, Asia-Pacific, Latin America and the Middle-East. Feras led E-Nor's team of online marketing consultants and analytics specialists to certification as a Google Analytics Authorized Consultant (GAAC). Feras and his team have extensive backgrounds in implementation, analysis and consulting across a multitude of web solutions and marketing channels. Feras is a speaker, blogger and a co-founder of E-Nor, and has an unwavering passion to improve his client's ROI.