Apr 02
2014

Google Universal Analytics Officially Launches The Google Analytics team announced today that Universal Analytics has officially launched out of beta! Read the official Google Analytics Blog post here. What This Means for You What does this mean for you? For one thing, Universal is now the only option for new accounts and properties, so essentially,…

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written by Eric Fettman \\ tags: ,

Apr 01
2014

April Fools! As many know, Google loves to offer “prank” services every year on this day. Here are this year’s pranks (that we could find). Enjoy! Google ADBIRDS Internet users are evolving. We’re so used to ads, that frankly, we’ve trained our minds to ignore them. Google’s developed a new innovative format that gets your…

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written by Farid Alhadi \\ tags:

Mar 25
2014

The global shift to Google Analytics Universal is upon us. Google plans to migrate everyone, and that can be a little scary. We want to make the migration as clear and seamless as possible for you. The migration to Google Universal Analytics consists of two basic steps, but we need to keep aware of a…

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written by Eric Fettman \\ tags: , , ,

Mar 18
2014

Google is planning to roll out Universal to all Google Analytics accounts, and that might be a little scary. What does that mean for you? Essential Guidance from an Early Adopter E-Nor is proud to have had the opportunity to serve as early beta testers for Google Analytics Universal and also to partner with TiVo…

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written by Eric Fettman \\ tags: , , ,

Mar 07
2014

Download eBook! Implementation, configuration, and reporting are not our final objectives in using Google Analytics. What are our final objectives? Creating a better experience for our end users and generating greater value for our organizations. But there are many aspects of implementation and configuration that we need to get right, and many hidden reporting gems…

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written by Eric Fettman \\ tags: ,

Mar 07
2014

Download Checklist! Tracking code? Check! Internal traffic excluded? Check! Backup of raw data? Check! Goals and funnels? Check! Events? Check! Campaign tags? Check! Country-specific search engine tracking? Check! Intelligence alerts? Check! We’ve compiled 36 items into this checklist: some basic, some a little more obscure, all important for you to consider in your Google Analytics…

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written by Eric Fettman \\ tags: ,

Mar 01
2014

The Sochi Winter Olympics just wrapped up. It’s always an amazing sight to see – the greatest athletes from around the world, not only competing in unbelievable physical challenges, but excelling despite bitter frozen climate conditions! Both Google Analytics and the Olympic Games expose the true meaning of its subjects, bringing about their underlying value…

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written by Team Marketing

Feb 25
2014

Events: A Good Day in GA It was a good day when events were introduced in Google Analytics. Up until then, the only option to track extra user interactions was to create more pageviews. As the idea of events gained power among Google Analytics users they began to get used for many things. Maybe too…

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written by John Henson \\ tags: , ,

Feb 12
2014

E-Nor International Trainings: Dubai, Feb 16th and 17th, 2014 E-Nor’s clients include some of the top brands around the world and our consultants travel the globe, conducting digital analytics trainings from the United States to Latin America, Europe and the Middle East. Our Dubai workshop will help you leverage one of the most powerful digital…

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written by Team Marketing

Feb 06
2014

Marketers and analysts want to spend their time maximizing ROI for their organizations, not figuring out how to track events in Google Analytics or waiting for a development or content-approval cycle to get the events coded into a live website. Google Tag Manager is designed to decouple analytics and marketing codes from Web development and…

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written by Eric Fettman \\ tags: