Jul 18
2013

Click here to read the official press release. As the saying goes, everything is bigger in Texas. So as E-Nor gets “bigger,” it just so happens that we’re growing our analytics and digital optimization services for the Central U.S. with a new office based in the Dallas, Texas area. Local resident, Patricia Hinojos has been…

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written by Team Marketing \\ tags: ,

Jun 28
2013

You have several tools and channels: Paid Campaigns (Google Adwords), Google Analytics and Salesforce.  All are robust and tell you different details about the behavior of your leads/prospects.  Google Analytics has an overall view about your visitors (qualified and unqualified leads), while Salesforce has detail about each individual lead. Until now, these views are looked…

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written by Charles Farina \\ tags:

Jun 21
2013

Canada, oh Canada. We’ve extracted a handful of gems from you…Maple Syrup…Hockey…The Toronto Raptors and Vancouver Grizzlies…even Justin Bieber. Apparently, you’re also #1 in the world in fruit juice drinking (real statistic), which is an amazing talent. If you’re a frequent reader, you might be used to us posting advanced analytics topics, such as Google…

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written by Farid Alhadi

Jun 19
2013

In recent weeks, we’ve received a number of calls for Google Analytics accounts that have been deleted or have lost access to. Most of them think we are Google, but even upon finding out that we are partners, plead with us to help them. Unfortunately, while we would love to help, only Google has control…

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written by Charles Farina \\ tags: ,

Jun 16
2013

We just passed Father’s Day! Your client’s site sells silk ties and they’re expecting big bucks this season, so they increased their PPC spend. They want do some advanced segments to see how their U.S. and Canada paid traffic did. We just read a great piece by Jesse Nichols on advanced segment logic and thought…

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written by Farid Alhadi \\ tags: , ,

Jun 06
2013

Here at E-Nor, we pride ourselves on being a global leader in web and mobile analytics and digital marketing optimization. When we have the chance to grow our team to make the company stronger, we jump at the opportunity. So when well-seasoned analytics industry veteran, John Henson came into the picture, it made perfect sense…

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written by Team Marketing

May 29
2013

Click here to see the official Press Release. As the need for digital analytics continues to grow throughout the world, so does the need for a highly experienced and global organization. That would be…us! We’re expanding our services to accommodate this growing demand! In 2003, we established our headquarters in the heart of Silicon Valley,…

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written by Team Marketing

May 22
2013

For the full case study, download it here. Our client is a Fortune 500 company that provides computer and related solutions, helping customers globally capture, share, and preserve digital content. Their online presence spans worldwide serving over 200 countries, each managed by a different group. As you can imagine, the deployment of their tags was…

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written by Team Marketing \\ tags:

May 17
2013

Yesterday, the Google Analytics team gave an amazing presentation on the recently launched platform Universal Analytics, a new user-centric way to measure user-interactions across devices, platforms and environments. It shifts the focus for the platform from being “visit centric” to “visitor centric”. In the presentation from our Googler friends, Nick Mihailovski, first talked about how…

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written by Allaedin Ezzedin

May 16
2013

To read the official blog post, click here. On May 16th, 2013, Google announced at the Google IO conference that Google Analytics Premium will integrate with Google BigQuery. Until today, there really hasn’t been any exposure of hit-level data from Google Analytics, thus external data crunching of raw Google Analytics data has been relatively limited….

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written by Farid Alhadi \\ tags: ,