Nov 26
2013

Feras has been busy sharing his thoughts on Practical eCommerce –we only allow him to share his realy great analytics thoughts and tips for marketers and ecommerce site owners on this blog . The following are summaries of the articles he has published on the Practical eCommerce blog. To get their full goodness, be sure…

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written by Team Marketing \\ tags: ,

Nov 18
2013

A Commitment to Your Long-Term Success If you search for “google analytics training course” on the Internet, you’ll find many options to choose from.  So why did we launch our Google Analytics Training Courses? What’s different about our program? How do we stand out? 1. “Office hours”. For a minimum of six months after the…

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written by Team Marketing \\ tags: , ,

Nov 04
2013

This year, we’re proud to announce our Principal Partner, Bilal Saleh, will be conducting an Analytics Workshop as one of the sessions of WebCongress Miami! What Marketers can learn from Network Engineers With a background in mobile telecommunications, Bilal draws a parallel between digital marketing and network engineering, particularly decision making based on measurement and…

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written by Team Marketing \\ tags: , ,

Oct 31
2013

There are numerous reasons and benefits for companies, large and small, to send out press releases. Some example announcements include: A new executive joining the team A new product or service offering Establishing a new location and company growth Establishing new partnerships Corporate restructuring You name it… Context for Measuring Press Releases Often, our customers…

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written by Feras Alhlou \\ tags: , ,

Oct 23
2013

I have a background in design. With powerful tools and applications like Photoshop, remembering all the commands can be a challenge. It’s almost 100% necessary to have keyboard shortcuts and cheat sheets if you plan to do heavy surgery with them. Despite your best efforts, some shortcuts and codes just never get memorized (I’ve been…

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written by Farid Alhadi \\ tags: ,

Oct 21
2013

63% of Fortune 500 Use Google Analytics Two years ago, Google announced Google Analytics Premium to solidify their presence in the enterprise market for Analytics. Today, Google Analytics Premium is the leading analytics solution for highly trafficked sites as well as large-scale government-wide initiatives. Google Analytics Premium offers more horsepower, dedicated support, and groundbreaking solutions…

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written by Charles Farina \\ tags: ,

Oct 14
2013

Click here to see Part 1 of our series “Google Analytics for Ecommerce – Part 1 – Segment by Product Categories”. Another place that you may not have thought of that can give you a little bit of insight into how popular your products are is the “comparison” function on your Ecommerce site. If a…

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written by Feras Alhlou

Sep 30
2013

“Say My Name…” “…Heiseinberg…” “You’re god!@#$ right…” Last night marked an awesome ending to an awesome show. Unlike some other anti-climactic series finales (that shall remain nameless…Dexter) copping out and leaving it ambiguous to the fans imagination, Vince Gilligan (creator of Breaking Bad) gave us what we wanted. Walter White wrapped up all the loose…

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written by Charles Farina \\ tags: ,

Sep 23
2013

You are a marketing manager and your online sales have never been better. Your greedy CEO calls you into the office. “We hit our quota this quarter, but next quarter, we want to blow the numbers out of the water! I need to buy a new yacht!” How are you going to increase online sales…

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written by Feras Alhlou \\ tags: , ,

Sep 16
2013

I learned early on in my analytics career that 100% accuracy is not attainable in this business. And while we deal with incomplete and messy data all the time, we always look for ways to improve the quality of data we collect and apply best practices to give marketers more confidence in their analytics reports…

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written by Ahmed Awwad \\ tags: ,