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You Are Here: Web Solutions » Design for Usability
 

 
Design for Usability

Can Your Customer Use Your Website?

That may seem like a simple and obvious question, but it may be more pertinent to your site than you think. While many websites provide an abundance of information and service, most are unattractive, hard to navigate through, or don’t work the way they were meant to. You may be confusing and frustrating your users, leaving them with unanswered questions.

This results in one thing: customers leaving – a death sentence for your site and possibly for your business.

Usability Analysis

E-Nor's usability audit program ensures your website allows customers to do what they need to in the easiest, most efficient way possible.

We test your website to make sure it is:

  • User-friendly – Whether you are a business or non-profit organization, by evaluating the usability (functionality, visual appeal, navigation) of your site, E-Nor makes sure your customers easily get where they need to go and find what they need to find to take advantage of your services. Increased usability makes your customers happy, causing them to stay, keeping them loyal and coming back.
  • Conversion-Friendly – in your E-commerce site, if your customer can’t find your product, or even soemthing as simple as your "Add to Cart" or "Checkout" button, they can’t buy your product. E-Nor will make sure your website properly markets your product and generates quality leads. Most importantly, if you have an e-commerce site, we make sure you use design best-practices, so its easy for your customers to buy your product.
  • Reducing Costs – the top reasons software projects go over budget are usability related. Your organization may end up spending a great amount of money on re-designing, re-developing, or maintaining your website if you should find that (potential) customers are having trouble using it. E-Nor can help minimize this cost significantly by being involved in the initial design process of your site, catching as many potential usability pitfalls early on, minimizing the cycles of re-design for your site by accurately assessing the usability changes needed.
 

Contact Us to learn how this service and other products from E-Nor are highly effective ways to market your business.