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[Webinar Recording] Best Practices for Google Analytics Configuration and Reporting

On Monday, January 25, 2016, we had a successful webinar on “Best Practices for Google Analytics Configuration and Reporting” by our Google Analytics Training Director, Eric Fettman, as well as Roberto Croci from Google Analytics, South East Europe, Middle East & Africa. What We Covered Designed to be hands-on and highly practical for intermediate GA […]

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[Webinar Recording] Google Analytics Premium for Enterprise-Scale ROI

On Monday, January 11, 2016, we held the webinar “Google Analytics Premium for Enterprise-Scale ROI” by our Google Analytics Training Director, Eric Fettman, as well as Roberto Croci from Google Analytics, South East Europe, Middle East & Africa. What We Covered The robust Google Analytics feature set becomes even more powerful with the enterprise-level performance […]

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New Tool CampaignAlyzer nominated for 2016 Digital Analytics Association Award

CampaignAlyzer (created by E-Nor) is a nominee for the 2016 Digital Analytics Association Awards for Excellence in the New Technology of the Year category. If you’re wondering what the hue and cry is about, CampaignAlyzer is an easy to use cloud-based application that lets you tag and store Google Analytics campaigns in the cloud, allowing cross […]

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Google Analytics Governance & Account Structure – 5 Considerations When Organizing Multiple Sites and Apps

You (or your client) may be a large brand with tens, hundreds or thousands of websites/apps under one main umbrella. Measuring each digital asset is great, but it may only show you part of the whole picture. In order for you to truly benefit from your analysis and get real insights out of your data, […]