We’re delighted to share the recording of our recent webinar with the one and only, Jim Sterne, who recently joined Feras and Eric to discuss The Three Master of Analytics, featured in Google Analytics Breakthrough.

According to Jim, if you want to succeed at analytics, you first must validate your raw material (data), and then be ready to serve the three masters:

  • Whoever Pays the Bills
  • The Customer
  • Your Intellectual Curiosity

For more details, listen to the recording for Jim’s take on these three masters.

Don’t forget to register for our upcoming webinars in the Analytics Breakthrough series.


To keep up to date on eMetrics, visit https://www.emetrics.org/

For more about Google Analytics Breakthrough, visit www.gabreakthrough.com

About the Author

Asmaa Mourad