Tags Archives: webinar

webinar-andy

Growth Through Analytics with Andy Abbar

Anas (Andy) Abbar of 7awi paints a unique picture of growth through a range of analytics tools and quantitative inputs, including focus groups to create personas, surveys and Google Trends to discover new topics of interest, and Google Analytics for all aspects of audience segmentation and content performance measurement. Andy’s inspiring story provides insight on […]

webinar-bobby

Get More out of Your Split Testing with Documentation and Post-Test Analysis with Bobby Hewitt

When we approach testing, we can sometimes overlook critical aspects of the process, namely documentation and deep analysis once your testing tool declares a winner. Listen as testing expert Bobby Hewitt shares insights with Feras and Eric on the test elements that you need to document, different testing categories such as social proof and anxiety […]

webinar-thumb-blog

Analytics Breakthrough Webinar Series: Your Live Questions for the Experts

As an integral part of an end-to-end learning experience for Google Analytics and Google Tag Manager, Google Analytics Breakthrough: From Zero to Business Impact features special contributions from luminaries and expert practitioners in analytics and conversion optimization. Join co-authors Feras Alhlou and Eric Fettman for a unique series of 30-minute webinars as our guest contributors […]

webinar_tracking-user-journey

[Webinar Recording] Tracking User Journeys in Google Analytics

On Monday, February 22, 2016, we had a successful webinar on “Tracking User Journeys in Google Analytics: Cross-Domain, Cross-Device, and CRM Integration” by our Google Analytics Training Director, Eric Fettman. What We Covered In the steady evolution of analytics towards user centricity, it’s becoming more critical to understand user journeys and also long-term user engagement […]

webinar_data-set

[Webinar Recording] Understand User Behavior and Customize the Data Set

On Monday, February 8, 2016, we had a successful webinar on “Understand User Behavior and Customize the Data Set: Google Analytics Event Tracking and Custom Dimensions with Google Tag Manager” by our Google Analytics Training Director, Eric Fettman. What We Covered Beyond the data that Google Analytics captures through the default tracking code, the attendees […]

daa-webinar-thumb

[Webinar Recording] Google Analytics How-Tos for Better Reporting and Bigger Insights

In a recent webinar hosted by the Digital Analytics Association, Feras Alhlou and Eric Fettman reviewed specialized Google Analytics techniques, including: Cross-Device Tracking Cross-Domain Tracking Segmenting by Audience Constituency Custom Dimensions & Calculated Metrics Custom Funnels Google Analytics/CRM Integration To learn how to implement these Google Analytics techniques (and to hear Feras run out of […]

webinar-recording-01252016

[Webinar Recording] Best Practices for Google Analytics Configuration and Reporting

On Monday, January 25, 2016, we had a successful webinar on “Best Practices for Google Analytics Configuration and Reporting” by our Google Analytics Training Director, Eric Fettman, as well as Roberto Croci from Google Analytics, South East Europe, Middle East & Africa. What We Covered Designed to be hands-on and highly practical for intermediate GA […]

webinar-recording-img

[Webinar Recording] Google Analytics Premium for Enterprise-Scale ROI

On Monday, January 11, 2016, we held the webinar “Google Analytics Premium for Enterprise-Scale ROI” by our Google Analytics Training Director, Eric Fettman, as well as Roberto Croci from Google Analytics, South East Europe, Middle East & Africa. What We Covered The robust Google Analytics feature set becomes even more powerful with the enterprise-level performance […]

Google Analytics Certified Consultants – Audit, Implementation, Training, Google Analytics Premium