Eric Fettman, Google Analytics Trainer

Eric Fettman - Google Analytics TrainerIn each classroom session, Eric draws upon a wide range of Web development and marketing experience to position Web analytics within a real-world business and technical framework.

He has developed a Web content management system, an online bookstore, an e-learning platform, multimedia training programs, and a variety of other information management tools. He has also driven several successful search engine optimization and Web marketing initiatives.

Eric is the developer of, where participants have completed over 100,000 tests. Originally blogging at, Eric now devotes his content energies to the E-Nor blog and to As Analytics Instructor and Coach with E-Nor, Eric has helped hundreds of training participants to master Google Analytics, Google Tag Manager, and additional optimization tools.

Eric has earned certification as a Java Programmer, as well ISO 9000 quality management internal auditor qualification, which strengthened his commitment to continuous business performance improvement and customer focus.

He holds a B.A. with High Honors from Harvard University.

As an educator and himself a lifelong learner, Eric empowers his students to strive, grow, and excel in all endeavors.

Eric Fettman Training